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Brief History on Avon The graduation exercise Avon wench was materialisation sales agreementsman come upond David McConnell. In 1886 Traveling book salesman David McConnell started the calcium Perfume guild after realizing women were far more raise in his nose samples.In1896, The fraternity fruitd its first brochure. In 1928 The Avon name was used for the first time on products. The name was a reference to the river that runs by dint of Stratford-on-Avon, the birthplace of McConnells favorite playwright, William Shakespeare. In 1939, calcium Perfume caller was renamed Avon Products, Inc. In 1953, Avons first television set advertising was launched. Avon suffered a decline in its fortunes in the seventies and 1980s because of the sort in womens lifestyles. Many women began to work distant the home where or so of Avons demonstrations and sales had traditionally interpreted place. Andrea Jung joined the go with in 1994; she was the first Woman chief operating office r in Avons history. She brought a peeled strategy and vision which was Avon, The Company for Women. After implementing this vision the Avons sale has increased 45% to $7.7 meg in 2004 .Also there was a great increase in stock price. Nowadays Avon has emerged as the company for women and has done so in a stylus which empowers women in a rate of ways and it is known as one of the most reputable and successful companies in the world.

Avons spate Statement To be the company that best understands and satisfies the product, service and self-fulfillment require of women globally. Avons Mission liter ary argument 1. The global beauty le! ader 2. The womens choice for buying 3. The atomic number 61 direct seller 4. The best place to work 5. The largest womanhood foundation Avons Five abide by: * Trust * maintain * Humility * Belief * Integrity The Case study issue and Problem statements Avon has always sought-after(a) to increase sales by expanding its mesh topology and consumer base. According to Avons slip study, Avon wants to...If you want to get a skillful essay, order it on our website: OrderCustomPaper.com

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